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Brand Unawareness: A Look at Brands Dropping the Ball on Social Media

Every major brand uses social media in one form or another. Whether it’s to provide customer service, improve brand awareness of for direct marketing, modern social platforms such as Facebook, Twitter and Instagram offer brands unparalleled access to (and levels of engagement with) consumers. Some brands however are much better at it than others (Oreo...

United States

Does Poverty Breed Hatred?

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The link between hardship and anti-social behaviour has long been established, with numerous reports establishing a correlation between crime rates and income, particularly in inner-city areas. But does poverty breed...